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Built for B2B technology demand generation

Who it is for

AI agent campaigns can support different technology business models, sales motions, and solution portfolios.

Whether you sell directly to end customers, through partners, or across a channel ecosystem, the experience can be shaped around the audience and commercial opportunity you want to create.

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Interactive campaign journeyEngage. Understand. Qualify. Convert.

Designed around your model

Different businesses need different demand-generation experiences

A cloud provider, distributor, MSP, cybersecurity partner, and software vendor should not run the same buyer journey. Each experience should reflect your actual commercial model.

  • Who you are targeting
  • What you are trying to sell
  • What prospects need help understanding
  • What kind of sales conversation you want to create

Business types

Built around the market you serve

Cloud Providers

Create demand around cloud transformation, optimization, migration, and managed services.

Questions prospects can explore
  • Where could we reduce cloud cost?
  • Are we ready to migrate?
  • Which cloud model best fits our environment?
  • Where are the biggest operational gaps?
  • How secure is our current cloud setup?
Relevant agent concepts
  • Cloud Cost Savings Agent
  • Cloud Migration Blocker Agent
  • Multi-Cloud Fit Agent
  • Cloud Security Check Agent
  • Cloud Transformation Score Agent
What this can create
  • Cloud migration
  • Cloud optimization
  • Managed cloud services
  • Backup and recovery
  • Cloud security
  • Infrastructure modernization

Technology Vendors

Help buyers understand where your product fits and turn complex product messaging into a personalized decision journey.

Questions prospects can explore
  • Which product best fits our needs?
  • Which use case should we prioritize?
  • What is preventing adoption?
  • Should we replace our current solution?
  • What business value could this technology create?
Relevant agent concepts
  • Product Fit Agent
  • Use Case Recommendation Agent
  • Adoption Readiness Agent
  • Competitive Replacement Trigger Agent
  • Business Impact Calculator
What this can create
  • Product demos
  • Trials
  • Solution consultations
  • Product evaluations
  • Adoption programs
  • Expansion opportunities

Distributors

Recruit, activate, and grow partners across your vendor portfolio.

Questions prospects can explore
  • Which vendor opportunities fit their business?
  • Which solutions could help them grow?
  • What certifications should they prioritize?
  • Where are they underpenetrated?
  • Which services could increase recurring revenue?
Relevant agent concepts
  • Partner Recruitment Agent
  • Partner Growth Opportunity Agent
  • Partner Certification Opportunity Agent
  • Vendor Opportunity Agent
  • Partner Activation Agent
What this can create
  • Partner recruitment
  • Vendor adoption
  • Certification programs
  • Enablement
  • Cross-sell opportunities
  • Partner growth initiatives

Managed Service Providers

Turn operational challenges into relevant managed-service conversations.

Questions prospects can explore
  • Where are we losing time?
  • Which operations should be managed externally?
  • Where are our biggest support gaps?
  • What could downtime be costing us?
  • Which managed service is the best fit?
Relevant agent concepts
  • Managed Services Fit Agent
  • Support Cost Agent
  • Cloud Control Gap Agent
  • Infrastructure Modernization Agent
  • Security Readiness Agent
What this can create
  • Managed IT services
  • Managed cloud
  • Managed security
  • Support services
  • Infrastructure management
  • Service optimization

Cybersecurity Partners

Turn security uncertainty into a clear next step by helping prospects identify exposure and priorities.

Questions prospects can explore
  • What is our overall risk level?
  • Where are our biggest security gaps?
  • How mature is our security environment?
  • Are we ready for stronger controls?
  • Which areas should we address first?
Relevant agent concepts
  • Cyber Risk Check Agent
  • Security Maturity Agent
  • Security Gap Agent
  • Cloud Security Check Agent
  • Cybersecurity Readiness Agent
What this can create
  • Security assessments
  • Managed security
  • Security operations
  • Cloud security
  • Detection and response
  • Security modernization

Resellers

Help buyers choose the right technology when you represent multiple products or vendors.

Questions prospects can explore
  • Which product best fits our environment?
  • Which solution should we upgrade to?
  • Should we replace our current technology?
  • Which product should we consider first?
  • What is the most relevant next step?
Relevant agent concepts
  • Solution Recommendation Agent
  • Product Opportunity Agent
  • Technology Fit Agent
  • Upgrade Opportunity Agent
  • Replacement Opportunity Agent
What this can create
  • Product sales
  • Solution bundles
  • Upgrades
  • Renewals
  • Cross-sell opportunities
  • Vendor campaigns

System Integrators

Identify transformation opportunities, blockers, and readiness gaps before the first workshop.

Questions prospects can explore
  • What could block our migration?
  • How ready are we for modernization?
  • Where are our biggest integration challenges?
  • Which area should we prioritize?
  • What should the first phase look like?
Relevant agent concepts
  • Transformation Readiness Agent
  • Cloud Migration Blocker Agent
  • Integration Complexity Agent
  • Modernization Opportunity Agent
  • Technology Roadmap Agent
What this can create
  • Consulting
  • Migration projects
  • Integration projects
  • Modernization
  • Transformation workshops
  • Implementation services

ISVs & SaaS Companies

Help prospects understand product fit before they request a demo.

Questions prospects can explore
  • Which use case is most relevant?
  • Which module should we consider?
  • Are we ready to adopt the solution?
  • What business impact could it create?
  • Is this right for our current challenge?
Relevant agent concepts
  • Product Fit Agent
  • Use Case Recommendation Agent
  • Solution Readiness Agent
  • Business Impact Calculator
  • Demo Qualification Agent
What this can create
  • Product demos
  • Trials
  • Enterprise sales conversations
  • Module expansion
  • Product adoption
  • Upsell opportunities

One platform, two motions

Sell directly or through partners

End-customer demand

Help buyers understand a challenge, assess their situation, identify the right solution, quantify an opportunity, and take the next commercial step.

Partner demand

Help partners identify growth opportunities, expand portfolios, understand vendor fit, prioritize certifications, activate solutions, and build revenue streams.

Your route to market

Built around your market, not ours

You may operate across one business model or several. A distributor may need partner recruitment campaigns. A cloud provider may need end-customer demand. A software vendor may need product adoption. An MSP may need to qualify managed-service opportunities.

The agent should reflect the way your business actually goes to market.

Start with the commercial question

Not sure where you fit?

You do not need to choose a category before speaking with us. Start with these questions, and we can identify the right agent experience.

  • What do you sell?
  • Who do you need to reach?
  • What should prospects or partners understand?
  • What commercial conversation do you want to create?

Built around your business model

Find the right AI agent opportunity for your market.

Tell us who you sell to, what you want to generate demand for, and where you want to create more qualified opportunities.

Book an AI Agent Strategy Call

AI Agent Bank

AI-enhanced lead gen agents built to generate leads.

AI Agent Bank

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